What I Do Experience About Writing Contact

PratikParashar

I help finance teams move from manual to automated — before they have to.

7+ years in Big-4 finance across India & the Netherlands. Now at the intersection of deep finance expertise and practical AI implementation — helping companies build the finance function of the next decade.

Let's talk See my work →
7+
Years Big-4
2
Countries
FS
Sector Focus
AI
In Practice
Scroll to explore
Finance TransformationAI in FinanceKPMG NetherlandsIFRS · Dutch GAAP · Ind ASAlteryx · Power BI · SAPNN Group · ASR · Van Lanschot KempenManual → AutomatedPrivate Equity · KKRFinance TransformationAI in FinanceKPMG NetherlandsIFRS · Dutch GAAP · Ind ASAlteryx · Power BI · SAPNN Group · ASR · Van Lanschot KempenManual → AutomatedPrivate Equity · KKR
What I Do

The
intersection.

Most finance professionals understand the numbers. Most AI tools don't understand finance. I sit in between. I've spent 7+ years inside the balance sheets of banks, insurers, and PE funds — and the last few years figuring out exactly where AI can replace the manual work, and where human judgment still matters. That combination is rare. And increasingly, it's what companies need.

01
Finance Depth
IFRS, Dutch GAAP, Ind AS. Group consolidation, NAV reporting, variance analysis, management reporting. Built across Big-4 engagements in financial services, PE, FMCG, and retail — across two countries.
IFRSDutch GAAPConsolidationFP&ANAV
02
AI in Practice
Not theory — I've actually done it. Pitched and demonstrated AI agents for financial analysis to a Big-4 partner. Joined the Audit Innovation team. Use prompt engineering daily. Building the case one use case at a time.
AI AgentsPrompt EngineeringAlteryxPower BIAutomation
03
The Pivot
Finance is mid-revolution. The manual execution layer is being automated. What remains — and grows in value — is judgment, translation, and implementation. Targeting Finance Transformation, FP&A, Financial Controller.
Finance TransformationFP&AControllerOpen to work
Experience

The work.

Oct 2023
Present
Current Role
KPMG Netherlands
Senior Auditor · Financial Services
  • Pitched AI agents for financial analysis of Van Lanschot Kempen's annual report — demonstrated live to a partner; invited to join the Audit Innovation team
  • External audit for NN Group and ASR; engaged directly with AFM/DNB regulators
  • Identified undisclosed bank accounts and material variances; insights used by Treasury to tighten governance
  • Led NAV validation and dividend income reviews for ASR VB
Amstelveen, NL
Jan 2021
Oct 2022
Deloitte India
Audit Senior · Private Equity
  • Led valuation reviews for KKR & Co. billion-dollar portfolios — DCF models, NAV calculations, carried interest
  • Proposed automation for carried interest calculations; inputs used in internal tool development
  • Coordinated 75+ person offshore audit team · Spot Award winner
Bengaluru, IN
Mar 2015
Jul 2018
KPMG India
Associate → Senior Associate
  • Statutory audits for Britannia, United Spirits, and clients across FMCG, retail, auto, healthcare, IT
  • Only articled assistant to lead branch audits for Britannia — typically reserved for qualified CAs
  • Flagged material Ind AS misinterpretations in lease and revenue standards; led to corrections in client policy
  • Above and Beyond Award, 2017
Bengaluru, IN
Pratik Parashar
About

The
person
behind it.

I grew up in finance. Started as an articled assistant in Bengaluru, worked my way through Big-4 audits across sectors, moved countries, and somewhere along the way started noticing that the job I was doing was changing faster than most people in the room were willing to admit.

The AI piece isn't a side interest. I've been building it into my actual work — using it on real engagements, pitching it to partners, joining innovation teams. I think the finance professionals who figure out how to work alongside these tools — rather than pretend they don't exist — are going to be the ones who matter in 10 years.

Outside of work: motorcycles, basketball, dramas, and collecting other people's stories like they're alternate versions of my own. Based in Almere, the Netherlands. ACCA (9/13 papers), CA Finalist, B.Com (8.2 CGPA).

Financial Reporting
IFRS, Dutch GAAP, Ind AS, Group Consolidation
FP&A
Variance analysis, forecasting, management reporting
AI & Automation
Alteryx, Power BI, AI agents, prompt engineering
Systems
SAP, Oracle, iXBRL, Excel (advanced)
Writing

All Out
of Tokens.

All posts →

Thinking out loud about AI, finance, and what happens when the two collide. Written for finance professionals who want to understand where this is going — before it arrives.

Featured · AI in Finance
Why I Pitched AI Agents to a Big-4 Partner (And What Happened Next)
Everyone talks about AI transforming finance. I actually tried it — live, in front of a partner. Here's what I showed them, what landed, and what didn't.
Mar 2026 · 6 min read↗
Finance Transformation
The Controller Role Is Being Redefined. Most Controllers Don't Know It Yet.
Controller upper-range salaries dropped 21% in one year. The market is saying something loud.
Mar 2026 · 7 min read↗
Life & Work
From India to the Netherlands: The Move That Gave Me My Life Back
I didn't research Dutch culture. I didn't have a plan. I had 75-hour weeks and enough of them.
Apr 2026 · 8 min read↗
AI · Tools
Prompt Engineering for Finance Professionals: A Practical Start
Getting useful output from AI when your work involves numbers and complex documents.
Coming soon↗
Finance · Audit
What 7 Years of Audit Taught Me About Reading a Balance Sheet
The patterns, the red flags, and the instincts you only develop from time in the field.
Coming soon↗
Hello.
Get in Touch

Let's build
something
new.

If you're a company figuring out how AI fits into your finance function — or a recruiter looking for someone who can do both — I'd like to talk.

✉ Email me LinkedIn ↗